MCM - Mode Creation Munich - Eau de Parfum was released in 2021, created by Clement Gavarry and was a 2022 Fragrance Foundation Finalist for Universal Prestige Fragrance of the Year. Unisex with notes of raspberry, apricot, peony, violet leaf, jasmine, ambroxan, sandalwood, moss and vanilla. MCM - Mode Creation Munich is an eau de parfum, edp.
MCM has been in existence, founded in Munich, for 45 years. Now in Berlin, it creates fine luxury shoes, bags, etc.
REVIEWS
Fragrantica - "This scent is so uplifting! I almost want to say unique, but that's not quite right. There are a ton of fruity floral scents out there with a fresh vibe so it's not unique at all. I just don't know that I have ever smelled a fragrance with a nice blend of just raspberry and apricot as the fruity notes. I really smell both and it smells fantastic! The middle notes and base notes are nice choices - the peony isn't too synthetic or overpowering and the violet leaf and jasmine are nice and subdued. Then, the base notes of vanilla, moss, sandalwood, and ambroxan are the perfect touch. This perfume is so pleasant and well-rounded."
Fragrantica - "This is such a casual, but at the same time, out of the ordinary smell, I was simply blown away. It's a day to day perfume for sure, but I can see it being a signature scent as well, there's no way you can go wrong with it. At first you smell the raspberry and apricot, but then it stays quite floral and clean, though I wouldn't describe it as 'fresh'. I don't know, something about it smells so good to me and blended so well with my skin chemistry, I can see myself wearing it everyday and not getting tired of it, especially during spring/summer. "
Fragrantica - Its a nice scent ..., the ambroxan and sandalwood combo is what makes it so. The raspberry & apricot are very mild and vanilla is nonexitant. Definitely a high end, luxury scent, that lasts on the skin. Clean, fresh, fruity & musky. Reminds me of one of my favorite bar soaps from Cascadia (lavender & tea). This is way better/ more pleasant than Ariana Grandes Cloud, which smells like wet newspaper
Fragrantica -I LOVE this perfume. MCM is clean, fresh, fruity, and delicious, like the kind of luscious-smelling shampoo that has you hopping in the shower four times a day, just to smell it on your hair and skin. It smells like the pretty girl-next-door who doesn't do a thing to maintain her image, but always looks and smells effortlessly fresh and amazing. MCM is admittedly "generic"- there's no unique twist that you haven't smelt before, and it won't drop jaws (twitch noses?) when you enter a room, unless you're a Body Fantasies/Bath and Body Works kind of gal. But sometimes, smelling reliably fruity, pretty, inoffensive, and basic is exactly what the day calls for.